(function(){ var box=jQuery('#pm-interpretation'); if(!box.length) return 0; var industry=fieldname1; var revenue=fieldname2; var cogs=fieldname3; var operating=fieldname4; var other=fieldname5; var expected=fieldname6; var selling=fieldname7; var cost=fieldname8; var gross=fieldname9; var operatingMargin=fieldname10; var net=fieldname11; var markup=fieldname12; var requiredPrice=fieldname13; var industryComparison=fieldname14; if(revenue<=0){ box.html( '

'+ '

⚠️

'+ '

'+ 'Complete Your Business Information'+ '

Enter Revenue / Sales to calculate your profit margins.

'+ '

' ); return 0; } /* NET MARGIN STATUS */ var status=''; var statusClass=''; var statusIcon=''; if(net<0){ status='Loss-Making'; statusClass='pm-danger'; statusIcon='🔴'; }else if(net<5){ status='Low Net Margin'; statusClass='pm-warning'; statusIcon='🟠'; }else if(net<15){ status='Healthy Net Margin'; statusClass='pm-success'; statusIcon='🟢'; }else{ status='Strong Net Margin'; statusClass='pm-strong'; statusIcon='🔵'; } /* GROSS MARGIN */ var grossText=''; if(gross<20){ grossText='Your gross margin is relatively low. Review product costs, supplier pricing and selling prices.'; }else if(gross<50){ grossText='Your gross margin is moderate. There may be opportunities to improve purchasing costs or pricing.'; }else{ grossText='Your gross margin is strong, giving the business more room to cover operating expenses and generate profit.'; } /* OPERATING MARGIN */ var operatingText=''; if(operating<0){ operatingText='Operating expenses are consuming more than the gross profit generated by the business.'; }else if(operating<10){ operatingText='Operating profitability is relatively tight. Controlling overhead expenses could improve profitability.'; }else{ operatingText='The business is generating a positive operating margin after covering its cost of goods and operating expenses.'; } /* INDUSTRY COMPARISON */ var industryText=''; if(industryComparison<=0){ industryText='Select an industry to compare your net profit margin with an industry reference.'; }else if(industryComparison<80){ industryText='Your net profit margin is below the selected industry reference.'; }else if(industryComparison<=120){ industryText='Your net profit margin is broadly in line with the selected industry reference.'; }else{ industryText='Your net profit margin is above the selected industry reference.'; } /* PRICE ANALYSIS */ var priceText=''; if(selling>0 && requiredPrice>0){ if(selling'+ '

'+statusIcon+'

'+ '

'+ ''+status+''+ '

Your calculated net profit margin is '+net.toFixed(2)+'%.

'+ '

'+ ''+ '

'+ '

'+ 'Gross Margin'+ ''+gross.toFixed(2)+'%'+ '

'+ '

'+ 'Operating Margin'+ ''+operatingMargin.toFixed(2)+'%'+ '

'+ '

'+ 'Net Margin'+ ''+net.toFixed(2)+'%'+ '

'+ '

'+ 'Markup'+ ''+markup.toFixed(2)+'%'+ '

'+ '

'+ '📊 Profitability Analysis'+ '

'+grossText+'

'+ '

'+operatingText+'

'+ '

'+markupText+'

'+ '

'+ '🏭 Industry Comparison'+ '

Selected industry: '+industry+'

'+ '

Your net margin is approximately '+industryComparison.toFixed(0)+'% of the industry reference.

'+ '

'+industryText+'

'+ '

'+ '💰 Pricing Analysis'+ '

Required selling price for your target margin: '+requiredPrice.toFixed(2)+'

'+ '

Current selling price: '+selling.toFixed(2)+'

'+ '

'+priceText+'

'+ '

'+ '💼 Business Advice'+ '

Monitor your gross margin, operating expenses and net margin separately. A strong gross margin does not automatically mean strong profitability if operating and other expenses are too high.

'+ '

' ); return 0; })()